Social Media Optimization Training ~ Digital Marketing Training

Social Media Optimization Training

 Call us :-+91-9911461116
þ  Introduction to Social Media
þ  Advantages Over Online Marketing
þ  Social Media Strategy

þ  SMO: Face book
þ  Latest trends
þ  Difference between Profiles, Places, Groups and Pages
þ  Social media and communications strategy
þ  Open Graph
þ  Frictionless sharing
þ  Facebook Connect (Like, Share, Comment)
þ  Facebook Pages (Creating, Managing, Retention)
þ  Pages (Dos & Don'ts)
þ  Facebook Apps
þ  Measuring and Monitoring
þ  Sponsored Stories
þ  Facebook Places and check-ins
þ  Facebook credits
þ  Facebook and ecommerce
þ  Advantages and challenges

þ  SMO : Twitter
þ  Introduction to Microblogging & Twitter
þ  Twitter Demographics
þ Use for reputation, promotion, sales, conversing, listening, research
þ  Business examples: E-commerce, Support (listening & responding), PR, Image
þ  Who to follow
þ  Tweeting (Responding to others, RT, HashTags, Direct Messages)
þ  Tracking Code
þ  Ghost writers and the importance of disclosure
þ  Twitiquette
þ  Advertising - tweet for pay
þ  Twitter Lists
þ  Twitter Account Promotion
þ  Searching tweets and users
þ  Measuring Influenceþ  Tools
þ  Online Reputation Management
þ  Introduction to Online Reputation Management
þ  Generating Buzz
þ  Five Stars at Customer Review Sites
þ  Tips for ensuring your happy customers spread the word.
þ  Ensure your customers defend you from a bad review
þ  Responding to negative reviews
þ  Reducing negative reviews
þ  Blogging for Brand Control
þ  Social Networking Meets Reputation Management
þ  Online Press Releases / Online News
þ  Introduction to Online Press Releases
þ  Handling the Press - the golden rules
þ  Successful Marketing and PR Strategies
þ  Press releases that work
þ  Organizing 1-2-1 press interviews
þ  Using pictures effectively
þ  Sourcing PR information
þ  Market research for PR use
þ  SMO : LinkedIn
þ  Introduction to LinkedIn
þ  Creating the right profile & settings
þ  Increasing reach and visibility
þ  LinkedIn Groups
þ  Answers, events, messaging & testimonials
þ  Company Pages
þ  SMO : YouTube
þ  Online video - content is king
þ  Virals films and brand
þ  Defining your goals, metrics and budgets
þ  Social sharing, comments and reviews
þ  Getting an audience
þ  Creating and managing an account
þ  Using Ads inside Videos
þ  Promoting Youtube Videos
þ  SMO : Google+
þ  Setting Social Objectives
þ  Social Strategies & Tactics for Google+
þ  +1s & Sharing
þ  Integration with your site
þ  Promoting a Brand on Google+
þ  Tools
þ  URL Shortening Tools
þ  Blogging (Bonus)
þ  Blogs Creation
þ  Blogs Submission
þ  Blogs Promotion
þ  Blogs Weekly Postings
þ  Blogs Commenting
þ  Google Adsense (Bonus)
þ  Introduction to Google Adsense
þ  Google Adsense Program
þ  Google Adsense Approval Process
þ  Google Adsense Secrets
þ  How to Get Relevant Adsense Ads
þ  Google Adsense Ad Format Sizes
þ  High Paying sites on Adsense
þ  Making Money with Google Adsense
þ  Google Adsense Ad Colors
þ  Google Adsense Revenue Sharing
þ  Google Adsense Optimization Tips
þ  Affiliate Marketing (Bonus)
þ  Basics of eMarketing
þ  Understanding Affiliate Marketing
þ  Intelligent Keyword Research & Analysis
þ  Choosing Right Products: Clickbank, CJ
þ  Choose The Right Domains & Hosting Provider
þ  Banners / Promos / Discounts
þ  Building Affiliate Pages Using CMS
þ  Marketing Mix: SEO / PPC / SMM
þ  Email List, Autoresponders
þ  Campaign Measurement and Tracking

                                              Course Detail Or Price
Advanced SMO Course Fees: Rs. 7,500/-Only
Course Duration: One Month
7 Days Open { with Live Project }
Call us :-+91-9911461116